Sunday, 17 June 2018

On Appreciation As The Evaluation Of Products And Performances

Martin & Rose (2007: 69-70):
Appreciation can be thought of as the institutionalisation of feeling, in the context of propositions (norms about how products and performances are valued). Like affect and judgement it has a positive and negative dimension corresponding to positive and negative evaluations of texts and processes (and natural phenomena). The system is organised around three variables: reaction, composition and valuation.  Reaction has to do with attention (reaction: impact) and the emotional impact it has on us with the degree to which the text/process in question captures our attention (reaction: impact) and the emotional impact it has on us (reaction: quality).  Composition has to do with our perceptions of proportionality (composition: balance) and detail (composition: complexity) in a text/process. Valuation has to do with our assessment of the social significance of the text/process.

Blogger Comments:

Here Martin & Rose limit appreciation to the assessment of 'products and performances', and 'texts and processes (and natural phenomena)', leading some to conclude that appreciation does not apply to humans or human behaviour, despite the fact that humans and behaviours can be assessed as
  • 'surprising' (reaction: impact),
  • 'dull' (reaction: quality),
  • 'sloppy' (composition: balance),
  • 'complicated' (composition: complexity) and 
  • 'shallow' (valuation).

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